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<\/h2>\n<\/h2>\nYou probably don\u2019t purposely set out to create rapport with individuals in your personal life; it just kind of happens. It\u2019s when you \u201cclick\u201d with someone\u2014whether right away, or over time\u2014and form a bond based on trust, shared values, and authentic connection.<\/p>\n
According to researchers, when you have a rapport with someone, you share:<\/p>\n
When you work at a car dealership, though, establishing rapport with customers is essential. Rapport can mean the difference between making a sale and watching money walk out the door; rapport can also mean the difference between a one-time buyer and a repeat buyer that refers thousands of dollars to your dealership every year.<\/p>\n
While rapport is something that tends to naturally happen in our personal lives, a little bit of intention can bring it into our professional lives as well. Sure, there will be some customers you meet that you\u2019ll have a natural rapport with and establishing that relationship will come relatively easy. However, there will be many more people that you don\u2019t automatically click with, and you\u2019ll have to set out to create rapport intentionally.<\/p>\n
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<\/h3>\nThe basic way to begin building rapport with prospects and customers is to start asking questions. In asking these questions, you\u2019re fishing for anything you might have in common that can help you connect as quickly as possible.<\/p>\n
Do not, however, sit the customer down and start firing off this list of questions out of nowhere\u2014work them into your natural conversation and only if you haven\u2019t covered a topic yet. Listen to what your customer is saying and ask appropriate questions<\/a>\u00a0based on what they\u2019re telling you.<\/p>\n 1. \u201cYou mentioned you have kids\u2014how old are they?\u201d<\/p>\n 2. \u201cAre you from this area originally?\u201d<\/p>\n 3. \u201cWhat do you do for a living?\u201d<\/p>\n 4. \u201cI love the newest Toyota Camry model as well\u2014the ride is so smooth. What do you like about it?\u201d<\/p>\n 5. \u201cWhat\u2019s your commute like?\u201d<\/p>\n 6. \u201cAny big plans for this weekend?\u201d<\/p>\n 7. \u201cHow long have you been driving your current car? What do you like about it?\u201d<\/p>\n You get the idea. When you create rapport with a customer, the end goal doesn\u2019t have to be that you\u2019ve become BFFs. You want the person to feel like you have their best interests in mind, you understand what they value, and you care about their ultimate happiness when it comes to their purchase.<\/p>\n Building rapport isn\u2019t just about asking questions<\/a>\u00a0to get to know one another\u2014it\u2019s more scientific than that. There are certain non-verbal cues you can give that silently tell a customer\u2019s brain that you care.<\/p>\n![\"create](\"https:\/\/www.autoraptor.com\/wp-content\/uploads\/2017\/07\/01-next-level-car-sales-create-rapport-with-these-7-questions.png\" "\\"\\"")
Non-verbal ways to create rapport<\/h3>\n
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