Think about a typical day at your dealership. What\u2019s it like? As a salesperson, you\u2019re likely taking folks out on test drives, closing deals<\/a>, prospecting, following up, and making calls. If you\u2019re not the type to sit around and scroll through Facebook all day (and you\u2019re not, right?), then your day is probably jam-packed and full of random surprises sprinkled in.<\/p>\n With all of that in mind, how long would you estimate that it takes you to respond to an email lead once it appears in your inbox? Are you the type to:<\/p>\n a) Prioritize answering the email as soon as humanly possible If your car sales email responses aren\u2019t going out<\/a> within 20 minutes, you\u2019re probably letting leads slip through your fingers all day long. We live in an age where if a web visitor contacts you, they expect that you\u2019re sitting right there and ready to answer their question immediately. If you don\u2019t get back to them in an extremely timely fashion, they will move on to the next dealership that does answer.<\/p>\n According to the 2016 Pied Piper PSI Internet Lead Effectiveness Benchmarking Study, dealers monitored by mystery shoppers responded<\/a> to half of their customer inquiries within 30 minutes. One customer in 11 failed to receive a response of any type within 24 hours.<\/p>\n Be the dealership that\u2019s known for your lightning-fast car sales email responses\u2014even when you have a million other things happening at the same time.<\/p>\n When responding to leads, there are a few key things to remember.<\/p>\n
\nb) Let it sit for a while if you have a ton of other stuff going on<\/p>\n5 things to remember when you’re responding to internet car leads<\/h2>\n
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10 car sales email responses to use when you have to make it quick<\/h2>\n